Built for LINE Official Accounts

LINE OA automation tool for replies, campaigns and content

Connect your LINE Official Account, route customer questions to replies you approved, schedule your campaigns and create the visuals with AI — one workflow. Keyword replies cost 0 credits, and the AI never invents an answer.

No credit card required
50 free credits
Keyword replies: 0 credits

Visual LINE agent

Sends only replies you approved

Active
  1. Customer: “How much is delivery?”
  2. Keyword “delivery” → shipping card (0 credits)
  3. No keyword match → AI picks an approved reply if ≥ 85% sure (1 credit)
  4. “human” → automation pauses for this customer

1–8

intents per LINE account

0

credits per keyword reply

1

credit per AI classification

24/7

replies in 1:1 chats

Built for LINE Official Accounts

LINE Messaging API

Free to start

50 credits at sign-up

TH · JA · ZH · EN

Thai, Japanese, Chinese, English

Common Challenges

Why LINE OA admins burn out

Most LINE Official Accounts are run by one or two people who answer the same questions, design every promotion and have to remember to press send.

1Common Challenges

The same five questions, all day

Price, opening hours, location, delivery, how to order. Every answer is typed by hand — and customers wait whenever the admin is off.

2Common Challenges

Plain-text replies that don't sell

Built-in keyword replies are usually plain text. A card with a picture, a short pitch and a button to the right page turns a question into the next step.

3Common Challenges

Promotions that depend on memory

Campaign visuals get made at the last minute, and the broadcast goes out late — or not at all.

4Common Challenges

Bots that make things up

Generative chatbots can answer with prices or promises you never made. On a business account, one wrong answer costs more than the time it saved.

5Common Challenges

No clean way back to a person

When a customer asks for a human, a bot that keeps replying is worse than no bot at all.

6Common Challenges

Monthly fees before you know it works

LineBot.pro is pay-as-you-go: keyword replies are free, credits come in one-time packs with no subscription, and they don't expire.

How It Works

From sign-up to your first automated reply

Everything is self-serve. Most of the time goes into choosing which questions deserve an automated answer.

1

Sign up free

Sign in with LINE or an email link and get 50 free credits. No card, no subscription.

2

Connect your LINE OA

Paste your Messaging API Channel ID, Channel secret and access token, then add the webhook URL we show you in LINE Developers and turn on Use webhook.

3

Set intents, schedule campaigns

Create the reply messages with AI, add 1–8 intents with up to 15 keywords each, and schedule the campaigns you have planned.

4

Test, activate, watch the counters

Try customer phrases in the free simulator, activate, then follow the daily counters: replies sent, failed attempts and AI credits used.

Key Features

What the LINE OA automation tool does

Three jobs — answering, sending and creating — in one place, with the limits stated up front.

Keyword routing to approved replies

Group questions into 1–8 intents per LINE account, each with up to 15 keywords. Matching ignores case and full-width/half-width differences, and English keywords match whole words only — “hi” won't fire on “shipping”.

Rich message replies, not plain text

Each intent answers with a rich message you generated and approved: picture, headline, short text and a button. Creating one costs 8 credits; sending it as a reply costs nothing.

Optional AI routing, no invented answers

When no keyword matches, the AI may pick the closest intent — only if it is at least 85% confident, and only ever one of your approved replies. 1 credit per message the AI checks, with a daily cap you set.

Human handoff keywords

Words like “human”, “แอดมิน”, “担当者” or “真人客服” pause automation for that customer only, so your team takes over in LINE's own chat. Resume them from the automation page.

Scheduled campaigns

Send to all friends or to a list of LINE user IDs, now or at the date and time you pick. Sending costs 0 credits; your LINE plan's monthly message quota applies.

AI Studio content kit

One brief creates a wide banner, a rich message and a 3-button compact rich menu together (26 credits for the full kit). Your brand profile — colour, tone and rules — is applied to every image.

Thai, Japanese, Chinese and English

Create content in Thai, Japanese, Traditional Chinese or English; the language of your prompt is detected. Keywords and handoff phrases work in any language you type.

Free simulator and daily counters

Test what a customer might type before going live — the simulator is free and sends nothing. Once active, daily counters show replies sent, failures and AI credits spent.

Safe activation

Automation starts switched off. Before you activate it, LINE validates every reply message, so a broken message never reaches a customer.

Workflow

How the three parts fit together

Create a message once, then use it to answer questions and to run campaigns. Each step links to the tool, and to a guide if you want the background.

  1. 1 · Create

    Make the messages once

    Generate the rich messages your replies and campaigns will use — or a full kit (banner, rich message, rich menu) from one brief in AI Studio.

  2. 2 · Answer

    Route questions to them

    Map each common question to one of those messages, test it in the simulator, then activate. Short of wording ideas? Start from these LINE auto-reply message examples.

  3. 3 · Send

    Schedule the campaigns

    Pick an approved message, choose all friends or a list of user IDs, and schedule it. Before a big send, read how LINE counts broadcast messages.

Good to know before you start

  • Works on 1:1 text chats. Group chats, stickers and photos are skipped.
  • No greeting message on follow — keep using LINE's own greeting message.
  • No conversation trees, drag-and-drop builder or AI-written answers.
  • No inbox or live chat: your team answers in the LINE Official Account chat.
  • No open or click analytics, tags or step sequences.
  • If LINE's own auto-responses stay on for the same keywords, customers get two replies — switch off the overlap.

Prefer to start with LINE's built-in tools? Here is how to set up auto replies in LINE Official Account Manager.

What it costs

Credit cost of each automation action
ActionCost
Keyword reply0 credits
Message checked by AI routing1 credit (daily cap)
Rich message created with AI8 credits
Content kit: banner + rich message + rich menu26 credits
Campaign send0 credits (LINE quota applies)
Failed generationRefunded automatically

50 free credits at sign-up, no card. After that, one-time credit packs with no subscription, and credits don't expire (see pricing). Replies don't count toward your LINE monthly message quota; campaign sends do.

Industries We Serve

Example intents by business type

Starting points you can copy. Each intent answers with one rich message you approved.

Restaurants & cafés

Menus, opening hours and the way to book.

  • “menu”, “price” → this month's menu card
  • “open”, “hours” → opening hours with a map button
  • “book”, “table” → card linking to your booking page

Online shops

Shipping, sizes and the current promotion.

  • “shipping”, “delivery” → fees and delivery times
  • “size” → size-guide card
  • “promo”, “code” → current offer with a shop button

Beauty & spas

Prices, booking and a quick route to staff.

  • “price”, “course” → treatment price card
  • “book”, “appointment” → button to your booking link
  • “consult” → handoff to your team

Clinics

Practical information, without medical advice.

  • “hours” → clinic hours card
  • “check-up” → package and price card
  • “appointment” → link to your appointment form

Schools & courses

Intakes, fees and trial classes.

  • “schedule” → next intake dates
  • “fee” → course fee card
  • “trial” → trial-class sign-up link

Real estate

Listings, viewings and an agent when needed.

  • “available”, “units” → current listings card
  • “visit” → viewing request link
  • “agent” → handoff to an agent

Built so automation can't embarrass you

0

Invented answers

The AI only chooses among replies you approved — or leaves the chat to your team.

0

Credits per keyword reply

And replies don't use your LINE monthly message quota.

20

Default daily AI cap

Set anywhere from 0 to 200 credits per LINE account, so AI routing can't run up a bill.

24/7

On duty in 1:1 chats

Replies at 3 a.m. too — and pauses instantly for anyone who asks for a person.

LINE OA Audit

Get an Expert LINE OA Audit

Start with a comprehensive analysis of your LINE presence

LINE OA Audit

Professional audit of your LINE presence with actionable recommendations

฿2,500 / one-time
  • Account health check
  • Competitor benchmark
  • Content strategy and rich menu review
  • Automation roadmap
  • Report within 3–5 business days + 30-minute call
Book Your Audit

Need a Custom Audit?

For complex setups or several accounts, tell us what you need and we will scope a tailored audit with you.

Contact Us
Frequently Asked Questions

Frequently Asked Questions

What can the LINE OA automation tool automate?

Three jobs. It replies to common questions in 1:1 chats (keywords → a rich message you approved, with optional AI routing), sends scheduled campaigns to all friends or to a list of user IDs, and creates the visuals for those messages with AI. It does not run conversation trees, AI-written answers or step sequences.

Does the AI write its own answers to customers?

No. The AI only decides which of your approved replies fits a message that matched no keyword, and only when it is at least 85% confident. Otherwise it stays silent and your team answers. It never invents prices, promises or links.

How much does it cost?

Keyword replies cost 0 credits. AI routing costs 1 credit per message it classifies, capped by a daily limit you choose (20 by default, up to 200). Creating a rich message with AI costs 8 credits and sending a campaign costs 0 credits. You start with 50 free credits, then buy one-time credit packs — no subscription, and credits don't expire.

Do automated replies use my LINE message quota?

No. Replies to a customer's message go out through LINE's reply API, which is not counted in your LINE Official Account's monthly message quota. Campaign sends — to all friends or to a list of user IDs — are counted per recipient.

What happens when a customer asks for a person?

Handoff keywords such as “human”, “แอดมิน”, “担当者” or “真人客服” — plus any you add — pause automation for that customer only. Your team replies in the LINE Official Account chat as usual, and you resume automation for that customer from the automation page. LineBot.pro has no inbox of its own.

Do I need a developer to connect my LINE Official Account?

No coding is needed, but you need access to LINE Developers. Enable the Messaging API for your account in LINE Official Account Manager, copy the Channel ID, Channel secret and access token into LineBot.pro, then paste our webhook URL in the LINE Developers Console and turn on Use webhook.

Will it clash with the auto-replies I set in LINE Official Account Manager?

It can. If LINE's own auto-response messages stay on for the same keywords, a customer may get two replies. Keep LINE's greeting message, and switch off overlapping auto-responses once your LineBot.pro intents are active.

Does it work in group chats, or with photos and stickers?

No. Automation answers text messages in 1:1 chats with your LINE Official Account. Stickers, photos and group conversations are skipped, so your team handles them in the chat.

Talk to our LINE team

Get a free consultation: tell us what you want to do on LINE and we'll recommend the right tools or quote the custom work.

Free consultationReply within 24hThailand, Japan & Taiwan
Start free — no credit card needed

Put your LINE OA on autopilot — and stay in control

Start with 50 free credits: create your first reply messages, test them in the simulator, and activate when you're ready.

No credit card required
Credits never expire